Facebook Adds Copyright Check Tool to Reels Composer for Safer Publishing
Meta has added a Copyright Check Tool directly to the Facebook Reels composer. This feature helps content creators avoid copyright issues before publishing. It streamlines content creation by identifying potential copyright violations in real time and gives users a chance to fix problems before their videos go live.
The tool scans video content for any copyrighted audio or visuals. If it detects something problematic, it pauses the upload for up to an hour. This delay allows creators to review their content and make necessary changes. By doing so, they can avoid post-publication issues like muted audio, limited reach, or lost revenue.
Helping Creators Avoid Copyright Risks
Previously, creators had to use Meta’s Business Suite to manage copyright concerns. Now, the new tool simplifies the process by working within the Reels composer itself. This integration removes the need for separate platforms or additional steps.
Meta’s goal is to help creators protect their visibility and earnings. Copyright violations can severely reduce a video’s reach or lead to demonetization. The new tool offers a proactive way to reduce those risks.
Flexibility and Control for Creators
Creators can turn the Copyright Check Tool on or off during publishing. However, Meta still scans all videos after they are posted. If it finds copyrighted material, penalties may still apply. That’s why it’s smarter for creators to run the check before publishing.
Meta is gradually rolling out this feature to more users worldwide. The update reflects the company’s focus on making content creation safer and more accessible. It’s a step toward supporting creators who depend on Reels for income and engagement.
This update aligns with Meta’s broader push into artificial intelligence. CEO Mark Zuckerberg recently launched Meta Superintelligence Labs, a division focused on AGI (artificial general intelligence). Alexandr Wang, former CEO of Scale AI, now leads the initiative.
The lab also develops advanced advertising tools and monetization models. With the new Copyright Check Tool and growing AI investments, Meta is evolving into a more secure and innovative platform. It wants to empower creators while maintaining a competitive edge in the tech world.
